New Years is just around the corner, and you know what that means: year-end reviews, new year forecasts, best-of lists and light-hearted quizzes swinging from every chandelier and lurking around every corner. So grab your silly hats and seasonal drinks and get cozy for one more list: our official ranking of our most popular business articles and social media posts this year.
From the Blog:
6. Underinsurance in CRE
Earning an honorable mention as our 6th most popular business article this year is our article The Escalating Crisis of Underinsurance in US Commercial Properties that looks at the growing knowledge gap among commercial real estate players in understanding their risk profile and insuring it adequately.
5. Planning for Catastrophic Losses
Cracking the top 5 is The Property Claim Lifecycle, the first entry in our ongoing series “Claims with an Edge.” In it, risk management and claims expert Steve Ryan explores the process for handling catastrophic property losses, focusing on where a strong risk management can make a difference in shortening the recovery period.
4. Tenant Relocation Regulations
Coming in at #4 on our most-read business articles list is our piece The Burden of Being a Landlord – Recent Changes in Massachusetts Law that affect Landlords that looked at changes to tenant relocation regulations from last year that obligate landlords to provide suitable alternative housing for condemned units.
3. Be Our BFF?
#3 on our list is our article Teamwork Makes the Dream Work. How Realtors Can Work With Insurance Brokers to Win Customers highlighting how close working relationships between real estate and insurance agents can lead to better outcomes for all parties.
2. Insurance from a Financial Perspective
At #2 is our article Insurance is a Financial Factor for Your Business that looks at the most common and important types of insurance business owners should consider.
1. I’m Ready for My Closeup
And finally, our most popular business article this year is our piece Employee Photos on Social Media that answers the question “are we required to obtain our current or former employee’s permission to use photos of them?”
From Our Socials
In determining our biggest social media posts this year, we looked all our posts on LinkedIn, as well as the business-related posts on our Facebook page.
6. Not the Cyberpunk Future We Wanted
Coming in at #6 on our list of most-seen business social media content was our post looking at what industries are most impacted by the global rise data breaches stemming from cybersecurity incidents.
5. Road Trip!
Mirroring our round up of top non-commercial content, our post announcing that we’d be attending the Boston RV & Camping Expo in January came in at #5
4. Skyrocketing Cost of Cyber Attacks
The second piece of cyber-related content to rank among our most-seen posts tackled some of the reasons that cyberattacks are not just getting more frequent, but also more costly.
3. Speaking of BFFs
Our announcement of a new partnership with commercial real estate advisory Alkaline Advisors managed to reach the podium, coming in at #3 on our most-viewed business content list.
2. Big and Proud
Our second most-popular post this year was about our inclusion on the Boston Business Journal’s largest insurance brokers in Massachusetts – no mean feat for an independent agency.
1. … and Old
And finally, coming it at #1 as our biggest post this year was our announcement in January that we turned 100 years old this year. What a year!