As we wrap up another year, we wanted to take a moment to reflect on the most popular articles and most viewed posts that resonated with our readers. From home maintenance to dependent care spending accounts, here’s what piqued your interest this year.
From our blog:
6. Storm Damage
Coming in at #6 of our most-read Personal Lines blog articles this year was our article Check for Storm Damage that provided tips on what to check around your home and property after a storm
5. Fall Home Safety
At #5, we had the article Fall Home Safety that looked at household safety tips for the transition to cold weather. Little did we know, we could have saved this one for the winter months!
4. Home Security Systems
Published less than 90 days ago, our article Peace of Mind and Protection: Why Your Home Needs a Security System has proven exceptionally popular, coming in at #4 on our list. In it, we look at how far beyond a simple alarm the modern security system has moved.
3. Motorcycle Season
Published back in the spring, #3 on our list poses 4 questions for the aspiring biker to consider before taking to the roads on two wheels. For a niche topic, Spring has arrived and motorcycle riders have hit the road certainly seems to have found the right gear.
2. Car Accidents in Winter
Featured in our very first quarterly personal lines newsletter back in the fall, Car Accidents in Winter racked up an impressive number of views to become the second most-read article on our blog.
1. Dependent Care Spending Accounts
Our article 6 Questions on Dependent Care Spending Accounts clinched the top spot, proving a clear explainer on a complex topic is always appreciated.
From Our Social Media:
6. Mind the Gap
Starting off at #6 on our list of most-seen personal lines social media content was our recent post about Gap Insurance, an optional car insurance coverage that helps cover the difference between the amount you owe on your car loan and the actual cash value of the vehicle
5. IMA Goes on a Field Trip
In 5th place was our post about the Boston RV & Camping Expo on the first day of the event all the way back in January
4. BBJ largest brokers list
The Boston Business Journal recognized us as among the largest insurance brokers in Massachusetts. Our post sharing the news came in at #4 on our most viewed list.
3. Have You Seen This Groundhog?
Proving that jokes and furry friends are always popular on the internet, our Groundhog Day post was our 3rd most viewed post this year.
2. Pink with a Purpose
In October nearly the entire IMA team showed their support for Breast Cancer Awareness on Wear It Pink day. Our post announcing we’d surpassed our fundraising goal became our 2nd most viewed post this year.
1. Workin’ Up a Sweat
Our followers certainly appreciate it when we go the extra mile, in this case literally: our biggest post this year was our recap of the Jewish Healthcare Center Annual 5k
